Student Work: Marketing Collateral to include sandwich boards and a billboard for a men and women’s clothing store, Vin & Viv, to promote their brick and mortar business from a side-street storefront.
This marketing campaign shows my ability to create attractive marketing collateral using persuasion through advertising. This plan displays an appealing design that clearly unifies the brand identity. My work promotes the business by gaining attention of new customers it otherwise would not have had. (Images from various Colors of Benetton ads were used for educational purposes only)
Instructor Feedback: You have a very high level of design on the billboard, very appealing, unified with clear communication of the brand identity. So in total you have awesome design work here.